Flame Favor

Task

Tell millennials that the Whopper is flame-grilled

Idea

Burger King actually flame grill their patties, which McDonald's doesn't. Instead of just promoting this, we decided to help out, as we felt sorry for the customers of our archenemy. Flame Favor is a service that let you take your non flame-grilled burgers from McDonald's, straight to Burger King so you can get them flame grilled.
It's the least we could do